Every agent writes like your brand.
Brand Knowledge is the profile every other agent reads before it writes: your products, buyers, proof points, competitors and voice. It fills itself from your site the moment you sign up.
- ProductsWhat you sell, and the specs
- BuyersWho buys, and why
- CompetitorsWho the engines name instead
- Brand voiceHow you write
- Proof pointsFigures, reviews, clients
What it does
What Brand Knowledge does for you
Filled from your site
At the end of onboarding Refine reads your website and summarises it into a profile. Nothing to fill in to get started.
Products and buyers
What you sell, the specs that matter, who buys and why: the facts the content agents quote instead of inventing.
Proof points
Figures, clients and reviews you can stand behind, so articles carry evidence the engines can cite.
Your voice
How you write and what you never say. Edit it once, every agent follows it.
How it works
Three steps, inside Refine
01
Sign up
Refine scrapes and summarises your site in the background.
02
Review
Correct anything that is off, add what the site does not say.
03
Write
Content, Reddit and AI Feeds drafts all start from this profile.
Questions
Before you start
- Do I have to fill it in?
- No. It is created from your site when you sign up, and stays editable. A profile with content is never overwritten.
- Is it per brand?
- Yes. Each brand in your account has its own profile, so agencies keep every client’s facts apart.