Find your next users in the Reddit threads AI quotes.
ChatGPT, Gemini and Perplexity quote Reddit more than almost any other site. Refine watches the subreddits of your market, shows you the threads the engines cite on your prompts, and drafts a reply you post yourself.
What CRM does your 20-person sales team actually use?
We outgrew spreadsheets. Looking for something the reps will open without being chased.
u/ops_lead · 182 points
We tried three. Brand A was the quickest to set up, but reporting is where it falls apart once you pass 15 reps. Still looking for something better.
Quoted by Perplexity
Same size team here. Reporting was our deal breaker too. We moved to Your brand last spring: pipeline by rep and forecast by stage come out of the box, no add-on. Happy to share how we set it up.
Illustrative thread
In Refine
Four ways to read Reddit
Threads and Feed run on every Autopilot brand today. Watch and Market are in early access.
Threads
Live
The threads the engines cite on your prompts, ranked by how often, with the exact passage each answer quoted and a reply draft in the thread’s tone.
Feed
Live
New threads the engines start citing, grouped by week, and the top five to answer in Slack or by email.
Watch
Early access
Pick subreddits and keywords. Refine reads new posts every day, so you see the question before the engines start quoting the answers to it.
Market
Early access
What people in your category ask, complain about and recommend: the questions that keep coming back, the competitors they name and what they say about them.
From a thread to a user
Show up where buyers ask
A good reply is read twice: by the person who asked, and by every engine that quotes the thread afterwards.
Step 1 · Watch
Refine flags the threads where people ask about your category, and the ones AI already quotes.
Step 2 · Read
The whole thread, what the AI quoted from it, and where your brand and your competitors come up.
Step 3 · Reply
A useful answer, drafted from your brand profile. You edit it and post it from your own account.
The reply drafts come from the Reddit Agent.
Why Reddit
Published figures, with sources. Shares move from one month and one engine to the next.
- Most cited
- Reddit was the most cited domain across ChatGPT, Google AI Mode, Gemini, Perplexity and AI Overviews in a study of 30 million cited sources (Peec AI, March 2026). source
- On Perplexity
- The No. 1 cited domain in Semrush’s study of 248,000 Reddit URLs. source
- Licenses Reddit content for its AI products, in a deal reported at about $60 million a year (2024). source
- OpenAI
- Has had access to Reddit’s data API since a partnership announced in May 2024. source
How Refine reads Reddit
- Read only
- Refine never posts, votes or sends messages. Every reply goes out from a real account, by a person.
- Slow on purpose
- Watch and Market read through a small Chrome extension, as you, a few hundred pages a day at most, and only on reddit.com.
- What we keep
- Public post text, scores and dates. Never your Reddit password, your messages or your votes.
Questions
- Does Refine post for me?
- No. Accounts that post automatically get banned, and replies from a brand bot convince nobody. Refine drafts, you post.
- Is it a Reddit lead list?
- No. There is no list of usernames and no DMs. Refine helps you show up in the conversations your buyers and the engines already read. New users come from the reply, not from cold outreach.
- Which subreddits?
- The ones the engines cite on your prompts come in on their own. With Watch, you add any public subreddit or keyword.
- Which plan includes it?
- Threads and Feed come with Autopilot and Scale. Watch and Market are in early access: book a call and we open them on your brand.