Research
Original studies built on measured data: what we see across the brands and prompts tracked with Refine, not a handful of questions typed into a chat window. Every figure is aggregated and anonymized.

Research/October 5, 2026
How Noisy Is Your ChatGPT Visibility Score? What a 1-Million-Answer Study Means for Tracking
A new preprint on over a million ChatGPT answers shows a prompt’s visibility moves 14 points from one day to the next. Here is what it means for how you track AI visibility.
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Research/August 27, 2026
17,691 AI Answers: 20% of Brands Took Two Thirds of the Visibility
Three months of first-party measurement on ChatGPT, Gemini and Perplexity: 20 brands, 298 tracked prompts. The headline averages hide the real story: on every engine we measured, the median brand is barely mentioned at all.
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